{"id":29143,"date":"2022-05-15T12:20:19","date_gmt":"2022-05-15T10:20:19","guid":{"rendered":"https:\/\/screenable.io\/?page_id=29143"},"modified":"2026-07-28T12:09:06","modified_gmt":"2026-07-28T10:09:06","slug":"blog","status":"publish","type":"page","link":"https:\/\/screenable.io\/en\/blog\/","title":{"rendered":"Blog zu Marketing Games &#038; Gamification | Screenable"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div class=\"vc_row-full-width-before\"><\/div><div id=\"vc_row-6a700075c780a\" data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1753173903955 thegem-custom-6a700075c77b47418 vc_row-has-fill vc_row-o-full-height vc_row-o-columns-middle vc_row-o-content-middle vc_row-flex\"><script type=\"text\/javascript\">fullHeightRow();<\/script><script type=\"text\/javascript\">if (typeof(gem_fix_fullwidth_position) == \"function\") { gem_fix_fullwidth_position(document.getElementById(\"vc_row-6a700075c780a\")); }<\/script>\n<style>\n#vc_row-6a700075c780a p {text-align: center;}\n<\/style>\n<div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075c7dde3386\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075c7de1\"><div class=\"wpb_wrapper thegem-custom-6a700075c7dde3386\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075c826e4394\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h1 style=\"text-align: left;\"><span style=\"color: #ffffff;\">Good to know!<\/span><\/h1>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075c826e4394{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075c826e4394{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075c826e4394{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075c826e4394{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075c847e6203\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div style=\"text-align: left;\"><span style=\"color: #ffffff;\">Alles rund um Marketing Games, interaktive Markenerlebnisse und digitale Aktivierungen<\/span><\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075c847e6203{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075c847e6203{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075c847e6203{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075c847e6203{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075c88d72565\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075c88da\"><div class=\"wpb_wrapper thegem-custom-6a700075c88d72565\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img width=\"1024\" height=\"1024\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Otto_Blog.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Otto_Blog\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Otto_Blog.webp 1024w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Otto_Blog-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Otto_Blog-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Otto_Blog-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Otto_Blog-768x768.webp 768w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Otto_Blog-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Otto_Blog-256x256.webp 256w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div id=\"vc_row-6a700075c9686\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075c96711370 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075c9a414342\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075c9a43\"><div class=\"wpb_wrapper thegem-custom-6a700075c9a414342\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1785233342746\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Aufmerksamkeit\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075ca3d05962\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075ca3d3\"><div class=\"wpb_wrapper thegem-custom-6a700075ca3d05962\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075ca5d36939\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Aussteller- vs. Besucherdaten auf Messen<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ca5d36939{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ca5d36939{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ca5d36939{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ca5d36939{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075ca7308318\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Warum dein Badge-Scanner die H\u00e4lfte deiner Leads liegen l\u00e4sst<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ca7308318{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ca7308318{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ca7308318{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ca7308318{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075ca87f5792 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075ca87f5792 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075ca87f5792\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/aussteller-vs-besucherdaten-first-party-daten-am-messestand\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075cad57\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075cad431122 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075cb0938777\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075cb095\"><div class=\"wpb_wrapper thegem-custom-6a700075cb0938777\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1784822908845\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/FH-Kiel.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"FH-Kiel\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/FH-Kiel.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/FH-Kiel-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/FH-Kiel-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/FH-Kiel-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/FH-Kiel-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/FH-Kiel-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075cbd1f1033\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075cbd23\"><div class=\"wpb_wrapper thegem-custom-6a700075cbd1f1033\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075cc01b8505\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Von der FH-Kiel zur Screenable GmbH<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075cc01b8505{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075cc01b8505{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075cc01b8505{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075cc01b8505{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075cc2fd5429\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Eine ehrliche Gr\u00fcndungsgeschichte<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075cc2fd5429{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075cc2fd5429{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075cc2fd5429{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075cc2fd5429{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075cc50e1931 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075cc50e1931 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075cc50e1931\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/gamification-agentur-gruendung\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075cd131\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075cd0fc3781 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075cd83b6865\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075cd83f\"><div class=\"wpb_wrapper thegem-custom-6a700075cd83b6865\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1784561916312\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2026\/07\/EDEKA_Wheel_Promo.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"EDEKA_Wheel_Promo\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2026\/07\/EDEKA_Wheel_Promo.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2026\/07\/EDEKA_Wheel_Promo-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2026\/07\/EDEKA_Wheel_Promo-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2026\/07\/EDEKA_Wheel_Promo-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2026\/07\/EDEKA_Wheel_Promo-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2026\/07\/EDEKA_Wheel_Promo-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075ce8756327\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075ce879\"><div class=\"wpb_wrapper thegem-custom-6a700075ce8756327\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075ceb377456\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Supermarkt-Gamification<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ceb377456{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ceb377456{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ceb377456{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ceb377456{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075ceda14247\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Wie EDEKA und Co. Einkaufserlebnisse mit interaktiven Screens aufwerten<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ceda14247{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ceda14247{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ceda14247{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ceda14247{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075cef755920 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075cef755920 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075cef755920\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/supermarkt-gamification\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075cf651\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075cf6355583 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075cfb14555\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075cfb17\"><div class=\"wpb_wrapper thegem-custom-6a700075cfb14555\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1784200803488\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kontakte.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Kontakte\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kontakte.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kontakte-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kontakte-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kontakte-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kontakte-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kontakte-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d06567346\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d0659\"><div class=\"wpb_wrapper thegem-custom-6a700075d06567346\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d08ae6638\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Interaktive Messewand &amp; Gamification am Messestand<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d08ae6638{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d08ae6638{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d08ae6638{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d08ae6638{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d0a9d3141\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>So misst du den echten ROI deiner Aktivierung<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d0a9d3141{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d0a9d3141{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d0a9d3141{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d0a9d3141{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075d0c0d6454 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075d0c0d6454 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075d0c0d6454\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/interaktive-messewand\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075d11ce\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075d11b61107 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d16196527\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d161c\"><div class=\"wpb_wrapper thegem-custom-6a700075d16196527\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1784027409700\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Event-1.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Event\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Event-1.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Event-1-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Event-1-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Event-1-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Event-1-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Event-1-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d20823783\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d2085\"><div class=\"wpb_wrapper thegem-custom-6a700075d20823783\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d22a91144\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Branded App vs. Phone-as-Controller<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d22a91144{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d22a91144{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d22a91144{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d22a91144{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d24852090\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Warum du f\u00fcr Event-Aktivierungen keine App brauchst.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d24852090{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d24852090{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d24852090{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d24852090{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075d26018283 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075d26018283 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075d26018283\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/event-aktivierung-ohne-app\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075d2bff\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075d2be71862 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d30595428\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d305c\"><div class=\"wpb_wrapper thegem-custom-6a700075d30595428\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753173460555\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Messe-1.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Trade fair\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Messe-1.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Messe-1-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Messe-1-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Messe-1-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Messe-1-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Messe-1-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d3a664171\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d3a69\"><div class=\"wpb_wrapper thegem-custom-6a700075d3a664171\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d3c872894\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Erlebnismarketing: Digital und interaktiv<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d3c872894{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d3c872894{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d3c872894{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d3c872894{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d3e2b3844\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Tipps und Tricks f\u00fcr den wirkungsvollen Einsatz von modernem Erlebnismarketing.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d3e2b3844{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d3e2b3844{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d3e2b3844{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d3e2b3844{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075d3f6f9043 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075d3f6f9043 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075d3f6f9043\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/erlebnismarketing\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075d4479\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075d44643883 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d48394412\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d483c\"><div class=\"wpb_wrapper thegem-custom-6a700075d48394412\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753173537527\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kundenbindung.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Customer loyalty\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kundenbindung.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kundenbindung-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kundenbindung-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kundenbindung-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kundenbindung-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Kundenbindung-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d517d8317\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d5180\"><div class=\"wpb_wrapper thegem-custom-6a700075d517d8317\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d53446520\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Gamification<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d53446520{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d53446520{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d53446520{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d53446520{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d54ca5870\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Wie spielerische Mechaniken Menschen aktivieren und Marken erlebbar machen.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d54ca5870{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d54ca5870{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d54ca5870{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d54ca5870{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075d560b8665 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075d560b8665 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075d560b8665\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/de\/blog\/gamification\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075d5b57\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075d5b433880 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d5f1a8850\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d5f1d\"><div class=\"wpb_wrapper thegem-custom-6a700075d5f1a8850\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753177522573\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/MensMhilip.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Mens&amp;Mhilip\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/MensMhilip.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/MensMhilip-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/MensMhilip-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/MensMhilip-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/MensMhilip-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/MensMhilip-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d693d1196\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d6940\"><div class=\"wpb_wrapper thegem-custom-6a700075d693d1196\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d6b6b4237\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Unsere Gr\u00fcnderstory<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d6b6b4237{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d6b6b4237{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d6b6b4237{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d6b6b4237{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d6cf99378\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"max-width: 439px; display: block;\">Vom Studium an der Fachhochschule Kiel \u00fcber die Gr\u00fcndung bis zu ersten Kund:innen.<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d6cf99378{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d6cf99378{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d6cf99378{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d6cf99378{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075d6e444246 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075d6e444246 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075d6e444246\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/unsere-gruenderstory\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075d735f\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075d734a5681 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d77395178\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d773c\"><div class=\"wpb_wrapper thegem-custom-6a700075d77395178\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753186525763\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Positives-Branding.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Positive branding\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Positives-Branding.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Positives-Branding-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Positives-Branding-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Positives-Branding-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Positives-Branding-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Positives-Branding-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d809a6897\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d809d\"><div class=\"wpb_wrapper thegem-custom-6a700075d809a6897\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d82643462\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Gamification Marketing<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d82643462{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d82643462{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d82643462{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d82643462{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d83e62915\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"max-width: 439px; display: block;\">Wie Marketing Games Aufmerksamkeit schaffen, Interaktion f\u00f6rdern und Kampagnen messbarer machen.<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d83e62915{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d83e62915{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d83e62915{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d83e62915{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075d855e4119 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075d855e4119 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075d855e4119\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/gamification-marketing\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075d8a72\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075d8a5d3097 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d8e1d2282\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d8e1f\"><div class=\"wpb_wrapper thegem-custom-6a700075d8e1d2282\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753185499034\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Verweildauer.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Verweildauer\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Verweildauer.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Verweildauer-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Verweildauer-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Verweildauer-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Verweildauer-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Verweildauer-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075d97932292\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075d9796\"><div class=\"wpb_wrapper thegem-custom-6a700075d97932292\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d9968481\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Messestand Spiele<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d9968481{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d9968481{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d9968481{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d9968481{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075d9af03581\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"max-width: 439px; display: block;\">So wird dein Messeauftritt mit interaktiven Erlebnissen zum Publikumsmagneten<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d9af03581{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d9af03581{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075d9af03581{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075d9af03581{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075d9c379520 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075d9c379520 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075d9c379520\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/spiele-messestand\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075da145\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075da12f759 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075da5187432\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075da51a\"><div class=\"wpb_wrapper thegem-custom-6a700075da5187432\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753186493025\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Digitales_Schaufenster.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Digitales_Schaufenster\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Digitales_Schaufenster.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Digitales_Schaufenster-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Digitales_Schaufenster-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Digitales_Schaufenster-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Digitales_Schaufenster-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Digitales_Schaufenster-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075dae717629\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075dae74\"><div class=\"wpb_wrapper thegem-custom-6a700075dae717629\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075db03e7208\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Einkaufserlebnis mit Gamification<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075db03e7208{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075db03e7208{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075db03e7208{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075db03e7208{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075db1c22151\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"max-width: 439px; display: block;\">Wie du Kund am Point of Sale spielerisch und interaktiv begeisterst.<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075db1c22151{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075db1c22151{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075db1c22151{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075db1c22151{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075db3063031 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075db3063031 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075db3063031\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/einkaufserlebnis\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075db843\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075db82f6892 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075dbbf43507\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075dbbf6\"><div class=\"wpb_wrapper thegem-custom-6a700075dbbf43507\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753187648030\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Aufmerksamkeit\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Aufmerksamkeit-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075dc3515225\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075dc353\"><div class=\"wpb_wrapper thegem-custom-6a700075dc3515225\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075dc53d5983\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Gamification Recruiting<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075dc53d5983{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075dc53d5983{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075dc53d5983{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075dc53d5983{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075dc6bc385\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div style=\"text-align: left;\">Wie interaktive Aktivierungen Talente ansprechen auf der Jobmesse und Gespr\u00e4chseinstiege schaffen.<\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075dc6bc385{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075dc6bc385{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075dc6bc385{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075dc6bc385{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075dc800786 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075dc800786 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075dc800786\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/gamification-recruiting\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075dccfe\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075dcceb6244 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075dd0a59081\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075dd0a7\"><div class=\"wpb_wrapper thegem-custom-6a700075dd0a59081\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753188158530\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Gamesfoerderung.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Gamesfoerderung\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Gamesfoerderung.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Gamesfoerderung-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Gamesfoerderung-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Gamesfoerderung-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Gamesfoerderung-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Gamesfoerderung-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075dda1b8843\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075dda1e\"><div class=\"wpb_wrapper thegem-custom-6a700075dda1b8843\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075ddbe26040\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>Screenable wird gef\u00f6rdert!<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ddbe26040{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ddbe26040{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ddbe26040{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ddbe26040{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075ddd649974\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div style=\"text-align: left;\">Von der Europ\u00e4ischen Union und der Landesregierung Schleswig-Holstein.<\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ddd649974{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ddd649974{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075ddd649974{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075ddd649974{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075ddeab5910 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075ddeab5910 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075ddeab5910\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/gamesfoerderung\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075de3e8\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1751891734620 thegem-custom-6a700075de3d34396 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075de7a21402\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075de7a5\"><div class=\"wpb_wrapper thegem-custom-6a700075de7a21402\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1753198801984\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_rounded  vc_box_border_grey\"><img width=\"700\" height=\"700\" src=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Vor-Ort_Gutscheine.webp\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"Vor-Ort_Gutscheine\" srcset=\"https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Vor-Ort_Gutscheine.webp 700w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Vor-Ort_Gutscheine-140x140.webp 140w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Vor-Ort_Gutscheine-300x300.webp 300w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Vor-Ort_Gutscheine-150x150.webp 150w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Vor-Ort_Gutscheine-12x12.webp 12w, https:\/\/screenable.io\/wp-content\/uploads\/2025\/07\/Vor-Ort_Gutscheine-256x256.webp 256w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-6a700075df09b1142\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075df09d\"><div class=\"wpb_wrapper thegem-custom-6a700075df09b1142\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075df2617751\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2 class=\"title-h2\">Event Gamification<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075df2617751{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075df2617751{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075df2617751{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075df2617751{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075df41d8058\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div style=\"text-align: left;\">Warum Live-Erlebnisse besonders wirksam sind \u2013 und wie sie mit digitalen Aktivierungen noch st\u00e4rker werden.<\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075df41d8058{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075df41d8058{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075df41d8058{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075df41d8058{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-6a700075df55f8345 .gem-button svg {fill: #ffffff;}.thegem-button-6a700075df55f8345 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-inline thegem-button-6a700075df55f8345\"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal gem-button-no-uppercase  gem-button-flex\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 50px;background-color: #3e5ee7;color: #ffffff;\" onmouseleave=\"this.style.backgroundColor='#3e5ee7';this.style.color='#ffffff';\" onmouseenter=\"this.style.backgroundColor='#143be8';this.style.color='#ffffff';\" href=\"https:\/\/screenable.io\/en\/blog\/event-gamification\/\" target=\"_self\"><span class=\"gem-button-text text-body\">Learn more<\/span><\/a><\/div> <\/div><\/div><\/div><\/div><div id=\"vc_row-6a700075dfa66\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1733914649230 thegem-custom-6a700075dfa531589\"><div class=\"wpb_column vc_column_container vc_col-sm-12 thegem-custom-6a700075dfe753164\" ><div class=\"vc_column-inner thegem-custom-inner-6a700075dfe77\"><div class=\"wpb_wrapper thegem-custom-6a700075dfe753164\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-6a700075e00322581\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p class=\"isSelectedEnd\">Wir sind Screenable und entwickeln Marketing Games, interaktive Markenerlebnisse und digitale Aktivierungen f\u00fcr Marken, Events und Kampagnen. Unser Ziel ist es, Menschen aktiv einzubinden, Marken erlebbar zu machen und aus Aufmerksamkeit echte Interaktion entstehen zu lassen \u2013 vor Ort und online.<\/p>\n<p class=\"isSelectedEnd\">Hier auf unserem Blog findest du Ideen, Beispiele und Best Practices rund um Gamification, Erlebnismarketing und digitale Markenaktivierung. Wir zeigen dir, wie Marketing Games funktionieren, wie interaktive Erlebnisse auf Events, Messen oder am Point of Sale eingesetzt werden k\u00f6nnen und wie auch Online-Kampagnen durch spielerische und digitale Elemente st\u00e4rker werden.<\/p>\n<p class=\"isSelectedEnd\">Egal, ob du gerade erst in das Thema eintauchst oder schon konkrete Ideen f\u00fcr dein n\u00e4chstes Projekt hast: Wir m\u00f6chten dir Inspiration geben, M\u00f6glichkeiten zeigen und praktische Impulse liefern.<\/p>\n<p class=\"isSelectedEnd\">Du hast selbst eine spannende Idee, ein Projekt oder ein Thema, \u00fcber das wir schreiben sollten? Dann melde dich gerne bei uns. Wir freuen uns \u00fcber Austausch, neue Perspektiven und kreative Ans\u00e4tze.<\/p>\n<p>Viel Spa\u00df beim Lesen, St\u00f6bern und Inspirieren-Lassen! Und wer wei\u00df \u2013 vielleicht entsteht aus deinem n\u00e4chsten Klick schon die Grundlage f\u00fcr deine n\u00e4chste interaktive Markenaktivierung.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075e00322581{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075e00322581{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-6a700075e00322581{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-6a700075e00322581{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":60,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-29143","page","type-page","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blog zu Marketing Games &amp; Markenerlebnisse | Screenable<\/title>\n<meta name=\"description\" content=\"Ideen, Beispiele und Tipps rund um Marketing Games, Gamification, interaktive Markenerlebnisse f\u00fcr Events, Messen, POS und Online-Kampagnen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/screenable.io\/en\/blog\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blog zu Marketing Games &amp; Markenerlebnisse | Screenable\" \/>\n<meta property=\"og:description\" content=\"Ideen, Beispiele und Tipps rund um Marketing Games, Gamification, interaktive Markenerlebnisse f\u00fcr Events, Messen, POS und Online-Kampagnen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/screenable.io\/en\/blog\/\" \/>\n<meta property=\"og:site_name\" content=\"Screenable\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-28T10:09:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/screenable.io\/wp-content\/uploads\/2020\/05\/Screenable_logo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"73\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/screenable.io\\\/blog\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/screenable.io\\\/blog\\\/\"},\"author\":{\"name\":\"Philipp Spieck\",\"@id\":\"https:\\\/\\\/screenable.io\\\/#\\\/schema\\\/person\\\/beaa2de3fef36756739ff13e4655c127\"},\"headline\":\"Blog zu Marketing Games &#038; Gamification | Screenable\",\"datePublished\":\"2022-05-15T10:20:19+00:00\",\"dateModified\":\"2026-07-28T10:09:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/screenable.io\\\/blog\\\/\"},\"wordCount\":1841,\"publisher\":{\"@id\":\"https:\\\/\\\/screenable.io\\\/#organization\"},\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/screenable.io\\\/blog\\\/\",\"url\":\"https:\\\/\\\/screenable.io\\\/blog\\\/\",\"name\":\"Blog zu Marketing Games & Markenerlebnisse | Screenable\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/screenable.io\\\/#website\"},\"datePublished\":\"2022-05-15T10:20:19+00:00\",\"dateModified\":\"2026-07-28T10:09:06+00:00\",\"description\":\"Ideen, Beispiele und Tipps rund um Marketing Games, Gamification, interaktive Markenerlebnisse f\u00fcr Events, Messen, POS und Online-Kampagnen.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/screenable.io\\\/blog\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/screenable.io\\\/blog\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/screenable.io\\\/blog\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/screenable.io\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog zu Marketing Games &#038; Gamification | Screenable\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/screenable.io\\\/#website\",\"url\":\"https:\\\/\\\/screenable.io\\\/\",\"name\":\"Screenable\",\"description\":\"Marketing Games &amp; interaktive Markenerlebnisse\",\"publisher\":{\"@id\":\"https:\\\/\\\/screenable.io\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/screenable.io\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/screenable.io\\\/#organization\",\"name\":\"Screenable\",\"alternateName\":\"Interactive out of Home\",\"url\":\"https:\\\/\\\/screenable.io\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/screenable.io\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/screenable.io\\\/wp-content\\\/uploads\\\/2020\\\/08\\\/Screenable_Favicon.jpg\",\"contentUrl\":\"https:\\\/\\\/screenable.io\\\/wp-content\\\/uploads\\\/2020\\\/08\\\/Screenable_Favicon.jpg\",\"width\":889,\"height\":889,\"caption\":\"Screenable\"},\"image\":{\"@id\":\"https:\\\/\\\/screenable.io\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/screenable.io\\\/#\\\/schema\\\/person\\\/beaa2de3fef36756739ff13e4655c127\",\"name\":\"Philipp Spieck\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f4d3fcb574cb401eb191d055dc552ba43ad414f34afc43b5fefcd4cf3e8fa71e?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f4d3fcb574cb401eb191d055dc552ba43ad414f34afc43b5fefcd4cf3e8fa71e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f4d3fcb574cb401eb191d055dc552ba43ad414f34afc43b5fefcd4cf3e8fa71e?s=96&d=mm&r=g\",\"caption\":\"Philipp Spieck\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Blog zu Marketing Games & Markenerlebnisse | Screenable","description":"Ideen, Beispiele und Tipps rund um Marketing Games, Gamification, interaktive Markenerlebnisse f\u00fcr Events, Messen, POS und Online-Kampagnen.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/screenable.io\/en\/blog\/","og_locale":"en_GB","og_type":"article","og_title":"Blog zu Marketing Games & Markenerlebnisse | Screenable","og_description":"Ideen, Beispiele und Tipps rund um Marketing Games, Gamification, interaktive Markenerlebnisse f\u00fcr Events, Messen, POS und Online-Kampagnen.","og_url":"https:\/\/screenable.io\/en\/blog\/","og_site_name":"Screenable","article_modified_time":"2026-07-28T10:09:06+00:00","og_image":[{"width":600,"height":73,"url":"https:\/\/screenable.io\/wp-content\/uploads\/2020\/05\/Screenable_logo.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/screenable.io\/blog\/#article","isPartOf":{"@id":"https:\/\/screenable.io\/blog\/"},"author":{"name":"Philipp Spieck","@id":"https:\/\/screenable.io\/#\/schema\/person\/beaa2de3fef36756739ff13e4655c127"},"headline":"Blog zu Marketing Games &#038; Gamification | Screenable","datePublished":"2022-05-15T10:20:19+00:00","dateModified":"2026-07-28T10:09:06+00:00","mainEntityOfPage":{"@id":"https:\/\/screenable.io\/blog\/"},"wordCount":1841,"publisher":{"@id":"https:\/\/screenable.io\/#organization"},"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/screenable.io\/blog\/","url":"https:\/\/screenable.io\/blog\/","name":"Blog zu Marketing Games & Markenerlebnisse | Screenable","isPartOf":{"@id":"https:\/\/screenable.io\/#website"},"datePublished":"2022-05-15T10:20:19+00:00","dateModified":"2026-07-28T10:09:06+00:00","description":"Ideen, Beispiele und Tipps rund um Marketing Games, Gamification, interaktive Markenerlebnisse f\u00fcr Events, Messen, POS und Online-Kampagnen.","breadcrumb":{"@id":"https:\/\/screenable.io\/blog\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/screenable.io\/blog\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/screenable.io\/blog\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/screenable.io\/"},{"@type":"ListItem","position":2,"name":"Blog zu Marketing Games &#038; Gamification | Screenable"}]},{"@type":"WebSite","@id":"https:\/\/screenable.io\/#website","url":"https:\/\/screenable.io\/","name":"Screenable","description":"Marketing Games &amp; Interactive Brand Experiences","publisher":{"@id":"https:\/\/screenable.io\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/screenable.io\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/screenable.io\/#organization","name":"Screenable","alternateName":"Interactive out of Home","url":"https:\/\/screenable.io\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/screenable.io\/#\/schema\/logo\/image\/","url":"https:\/\/screenable.io\/wp-content\/uploads\/2020\/08\/Screenable_Favicon.jpg","contentUrl":"https:\/\/screenable.io\/wp-content\/uploads\/2020\/08\/Screenable_Favicon.jpg","width":889,"height":889,"caption":"Screenable"},"image":{"@id":"https:\/\/screenable.io\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/screenable.io\/#\/schema\/person\/beaa2de3fef36756739ff13e4655c127","name":"Philipp Spieck","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/f4d3fcb574cb401eb191d055dc552ba43ad414f34afc43b5fefcd4cf3e8fa71e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f4d3fcb574cb401eb191d055dc552ba43ad414f34afc43b5fefcd4cf3e8fa71e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f4d3fcb574cb401eb191d055dc552ba43ad414f34afc43b5fefcd4cf3e8fa71e?s=96&d=mm&r=g","caption":"Philipp Spieck"}}]}},"_links":{"self":[{"href":"https:\/\/screenable.io\/en\/wp-json\/wp\/v2\/pages\/29143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/screenable.io\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/screenable.io\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/screenable.io\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/screenable.io\/en\/wp-json\/wp\/v2\/comments?post=29143"}],"version-history":[{"count":208,"href":"https:\/\/screenable.io\/en\/wp-json\/wp\/v2\/pages\/29143\/revisions"}],"predecessor-version":[{"id":35626,"href":"https:\/\/screenable.io\/en\/wp-json\/wp\/v2\/pages\/29143\/revisions\/35626"}],"wp:attachment":[{"href":"https:\/\/screenable.io\/en\/wp-json\/wp\/v2\/media?parent=29143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}